death of printed t shirts

the funeral & the renaissance

In a world of individuality, the printed t shirt is dead. There's no life for something mundane where pattern, texture and quality thrives. It is quite the truth, we love making custom shirts with real character so much we’d probably miss the funeral.

See, we simply get lost in our handmade cut & sew process, to even think about something as boring as printing on a custom t shirt. And why should we? There are plenty of mundane, ordinary printers out there, making the same custom t shirts as everyone else.

You see, we don’t think in terms of “fitting in” or trying to go for “mass market.” If you love pattern, texture, & quality you’ll probably miss the funeral too. No matter, our clothing wouldn’t be appreciated there anyways. The new way to design clothing is applique.